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Tourism
It pits the Florida city of St. Augustine vs Melbourne Beach, a few hours south, and a lot of tourism dollars are at stake.
Skift | 12 years ago
Cruises
The identity debate, playing out in various communities worldwide on sustainable tourism while retaining the local culture.
The past couple of months have proved troublesome for travelers that have left home in search of sunshine only to find winds, hurricanes, or other natural disruptions at their destination.
SkiftX
Brand USA touted the success of its first marketing push, but Thompson’s plans for a new focus on local collaboration suggests that version 1.0 wasn’t such a success after all.
Samantha Shankman, Skift | 12 years ago
Visit Florida is one of the big heavyweights in the U.S. and if it wants to keep being the leader it's going to have to slow everyone where it's at post-Sandy.
Toluse Olorunnipa, Miami Herald | 12 years ago
Like Governor Christie in New Jersey, Florida's Rick Scott rejected a rail construction program that would benefit his gridlocked citizens just to prove a political point.
Skift Originals
Like any good startup, Brand USA is ready for its slight pivot from building up its marketing brand to creating a platform for collaboration with state and city tourist boards.
Airlines
Getting an airline such as JetBlue to agree to service an airport is a big deal for smaller cities, but JetBlue wants to ensure it isn't flying into a hornet's nest of opposition.
Business Travel
With a new ad campaign coming up fast, the marketing corporation will likely be doing a bit of poaching of a successful, up-and-coming state tourism director who has the political savvy to handle Florida's big-league environment.
There's nothing like stripping it all off to embrace the day. Unfortunately for nudists trading real estate, there are some buyers who don't want to look behind the curtain.
Drew Harwell, Tampa Bay Times | 12 years ago
