Skift Take

Today's podcast looks at Choice Hotels' new marketing push, United's and Alaska's Boeing losses, and the India-Maldives spat.

Series: Skift Daily Briefing

Skift Daily Briefing Podcast

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Good morning from Skift. It’s Tuesday, January 9. Here’s what you need to know about the business of travel today.

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Episode Notes

Choice Hotels has long relied on traditional broadcast and outdoor billboard advertising to drum up brand awareness. But the company is turning to streaming platforms including Spotify and using a touch of celebrity in its new year-lon